Marketer by day. Self proclaimed fashionista. World trotter wannable. Interactive marketing champion. Always curious.
Like many marketers, I'd like to 'shoot ahead of the duck' - trying to figure out the next marketing platform. Social media is becoming a hygiene factor now. And engagement programs are finding their ways. Something tells me they are not here to stay. Personally thinkl the next big thing is contextual, location based mixed with some form of gaming mechanics type of marketing.
